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Cosmo Magazine 1 June 2010
The best way to lose weight, according to a new branch of nutrition science, is to have a diet plan tailor-made to suit your own particular DNA...
Get into Your Genes!

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The latest study of how nutrition changes the way our genes behave has unlocked the secret to individual weight loss, says Sea Point dietician and researcher Yael Joffe. By Jill Bader
DNA Diet

Citizen Health Supplement
OBESITY has become a global epidemic with an estimated 1,3 billion people worldwide being either overweight or obese.
Obesity now an epidemic

The Sunday Times 11 April 2010

With obesity on the rise and no magic bullet to losing weight, scientists are searching for answers in our genes.

Claire Keeton reports on a new round of fat wars

EVER wondered why a friend faded away on Atkins diet but his girlfriend didn’t lose even half as much weight? The answer could be in our genes- maybe he drops kilos eating sirloin and nuts but her DNA is better suited to pasta with pesto.


Fat Attack- THE DNA Diet

DNAlysis Press Release, 1 March 2010
Each of us has a unique body chemistry and genetic make-up which determines how our body responds to food and exercise. Yet despite the overwhelming evidence of the role of genetics in the development of obesity, most weight-management programmes have until now focused exclusively on dietary restriction and physical activity – or eating less and moving more.

SA leads the way in nutrigenomics

DNAlysis Press Release, 1 March 2010
Nutrigenetic testing provides important information about certain genes that each of us has, specifically the ones that are influenced by our diet and other lifestyle choices. Genes are specialised units within our genetic material. The information they contain is in code and must be “expressed” in order to be useful to us. Gene expression involves converting the coded information into the wide variety of activities that are needed to run a living organism.
What is nutrigenetic testing? By Yael Joffe, Registered Dietitian and author of It’s not just your genes!

Star Newspaper, 12 February 2010
A visit to the dietician, circa 2015. She takes a scrape from the inside of your cheek, sends it off to a laboratory for DNA analysis, and a few days later calls to let you know exactly what you should be eating.

FOOD CAN BRING OUT THE BEST IN OUR GENES